I already shared how we used influencer marketing to help readers discover ELLIE IS COOL NOW.
(Read here if you missed out!)
But I gotta tell you, this decision came a lot easier to Alex, my co-author, than to me. Selling wasn’t a natural thing to me. And even though we were giving it to readers for free through Wattpad, make no mistake – we were selling.
And selling is an art form all it’s own.
The first time I posted on Instagram about ELLIE, I didn’t even put a link to the story. Asking people to read felt… uncomfortable. But oh man, I wanted them to read.
I knew that awkward whimper every time I posted couldn’t go on.
And I decided to do what needed to be done to change it.
Y’all. I love to write. I dream in stories and I think in plot points, but what I’ve learned watching ELLIE explode on Wattpad is that a passionate readership is its own stunning love affair. It makes the hours alone in the room feel even more rewarding. Because after the writing is done, the readers are the ones who give the story a whole new life.
Learning to create meaningful campaigns with influencers is an incredible, versatile tool to get your story in front of readers who will fall in love with it.
And once you learn how to work with influencers to help build your readership, you can turn around and recreate the magic again and again.
For every book you publish.
For any platform you publish on.
And I want that for you. I want that for me.
I want that for every dedicated writer with a story to tell. This influencer table is overflowing with delicious food and room to spare.
If you’re an author, if you have a book out RIGHT NOW, or will have one out soon, if you want to learn a strategy to sell your book using influencers, drop me a comment and I will tell you more about a supacoo way to do JUST THAT!